PamCham and Facebook’s collaboration #BoostYourBusiness was a remarkable success from member attendance, content relevance and business application. Facebook and Instagram for Business introduced by the Facebook Asia Pacific Team led by Ms. Diana Soederdi-Betts, Professor Aries Patawaran, Ms. Aileen, and Mr. Chris Kuzhuppilly, presented a whole new level of business platform that will expand market reach and straddle three vital age groups of our time – the GenXers, the Xennials and the Millennials – all extensive users of the popular social media applications.

PamCham members who attended the training/workshop were educated on the latest and most powerful business applications of Facebook and Instagram including their built-in analytics that can segmentalize target customers for a more effective marketing and advertising campaign.

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